KAFFEINE

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15 February 2018

MAKING FRIENDS AND MICRO-INFLUENCING PEOPLE

When it comes to influencing consumers, small is often best.

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31 January 2018

FACEBOOK ALGORITHM UPDATE, A HEADACHE OR OPPORTUNITY?

Facebook announced the biggest shake up to its news feed algorithm in January that favours content from friends and family over posts from brands...

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Influencer marketing
29 June 2017

Influencer Marketing: The Good, The Bad, And The Ugly

2017 is shaping up to be the year of the influencer, with success stories such as Boohoo’s 51% revenue increase – which they attribute to...

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